Tuesday, 20 March 2012

Titles

Our Titles have been designed to be simple, yet effective. We agreed not to include titles that were fancy and technical as we believed this would make our product appear amaturish and un-proffessional.

After completing in depth research and planning into similar products we noticed a common trend, that the promo videos contain simple titles that did not take away the audiences attention for long in order for them to concentrate on the main content (the video).



The similar products we researched into had short titles containing the name of the song and the artist name, many of the promo videos we analysed showed the name of the song at the beginning and at the end. This is the format we also decided to use so the audience were aware of the song name before they viewed the product and if they liked the product they knew the name for any potential downloads.

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