Codes and Convention - Website

Layout and design

• Websites (in order to not create ambiguity) have to be clear, logical and easy to navigate.
• There are many several conventional types of layout and design, they often emulate some form of old media.
• Grid system- Used to seperate certain sections of websites to present information in small, easy to access segments.
• Centre of page- Main content.
• Left hand side- Navigation tools + links.
• Right hand side- More detailed links.
• Background and font colour is often used to seperate different types of information.
• Images are included to add visual interest and stop the information from becoming boring.

Technical codes

• Many sites include audio/moving image content while also incorporating some type of audience interaction.
• Links can be associated with genres/subjects linked with the websites subject.

Content of Website

• Websites which contain factual information will look different to those created for entertainment.
• Information will always be linked with the subject.

Genre Codes

• Specific genres have specific colours and pictures to subliminally allow the viewer to gauge the genre of the website on visuals alone.