Every band has a brand identity. A symbol, a word, a phrase which is directly associated with the band as a easy way of recognising the band visually. We had to create a brand identity for our group which was directly associated with the style of music, band and our target audience. This brand/stamp has to be an on running theme throughout all our products which includes website and digipak. Here is our final branded identity;
The colours, text and font have all been kept consistent throughout the main promo video and the ancillary tasks to keep a brand indentity for the audience to recognize the product and acillary pieces quickly. This is a key convention of a promo video which we all agreed was very important, consequently we have stuck to this convention to keep popularity with our audience.
No comments:
Post a Comment